How We Help

Strategic Marketing Leadership That Adapts to Your Business

MADM Media + Marketing helps growth-stage businesses move forward with clarity by leading marketing strategy and supporting execution where it’s needed most. We work as a long-term strategic partner, not a task-based vendor. Our role adapts to how your business is structured—whether you need full marketing execution or experienced leadership guiding an internal team.

Two Ways We Support Growth

Every business is different. MADM operates in two primary ways depending on your internal resources, goals, and growth stage.


How we support your business depends on where leadership and accountability are missing - not a predefined service package.

Strategic Partner: Full Marketing Execution

For businesses without internal marketing leadership or those overwhelmed by managing multiple vendors, we take full ownership of marketing strategy and execution.


We act as your marketing department:

  • Developing and owning the marketing strategy aligned to your business goals
  • Determining priorities, channels, and what actually matters
  • Overseeing and executing marketing initiatives through our team and trusted partners - with full accountability for outcomes.
  • Measuring performance, translating data into insights, and adjusting direction
  • Taking ownership—you don't manage vendors, tactics, or tools


You get strategic leadership and execution without the overhead of building an internal team.


You're not hiring a vendor, you're gaining a marketing leader who owns direction, execution, and results.

Strategic Leadership: Guiding Your Team

For businesses with internal marketing staff who need experienced leadership, strategic direction, and accountability at the executive level.


This model works best for businesses that want executive-level marketing without adding a full-time marketing executive.


We provide ongoing marketing leadership:

  • Leading and refining your overall marketing strategy
  • Aligning marketing efforts to revenue and growth objectives
  • Providing direction, accountability, and clarity to your internal team
  • Translating performance data into executive-level insights and recommendations
  • Ensuring your marketing investments drive actual business results


We don't replace your team. We lead it—bringing strategic thinking without the cost of a full-time marketing executive.


We don't just advise - we lead, challenge, and help your team execute with clarity.

What We’re Responsible For

Regardless of the model, MADM takes responsibility for:

  • Marketing direction and priorities
  • Strategic alignment to business goals
  • Oversight of execution
  • Ongoing evaluation and refinement


Clients don't come to us with tasks. They come to us with business goals and trust us to own the marketing strategy and execution needed to achieve them.


Regardless of the model, our engagements are built on monthly retainers with minimum 6-month commitments—because marketing is a system, not a project.

Investment Levels

Strategic marketing partnerships with MADM begin at $3,000/month with 6-month minimum commitments.


Typical engagement ranges:

Growth Partner – $3,000–$4,000/month Strategic leadership + focused execution across 2-3 key marketing priorities

Strategic Partner – $5,000–$6,000/month Comprehensive marketing leadership + multi-channel execution or internal team guidance

Full Marketing Department – $7,000–$9,000+/month Complete marketing strategy, leadership, and execution across all channels


Every engagement includes:

  • Strategic marketing leadership and planning
  • Ongoing accountability for results
  • Monthly or bi-weekly strategic sessions
  • Execution through our team OR guidance for yours
  • Quarterly performance reviews


Pricing is customized based on your business goals, current marketing state, internal resources, and scope of work.


These engagements are designed for organizations with enough marketing complexity to benefit from ongoing strategic leadership - not one-off execution.

Capabilities That Support the Strategy

MADM has the capability and team to execute across multiple marketing channels when strategy requires it.



Capabilities may include:

  • Website strategy, optimization, and development
  • Social media marketing and content strategy
  • Paid advertising and campaign management
  • Search engine optimization (SEO)
  • Messaging, content, and digital systems


Execution is always driven by strategy, never disconnected services or one-off efforts.

Is This the Right Fit?

MADM works best with businesses that:

  • Are established eith real marketing complexity - most commonly generatign $1M–$10M+ in annual revenue
  • Are actively growing or preparing to scale
  • Want strategic clarity and direction, not more tactical decisions
  • Value long-term partnership and accountability over quick fixes
  • Are open to strategic guidance and willing to implement recommendations
  • Understand that marketing is an investment, not just an expense


Fit is determined by complexity, leadership readiness, and willingness to let us lead - not size alone.


We serve clients locally in Central Arkansas and nationally through virtual partnerships.  Geography doesn't limit strategic marketing—our process works whether we're meeting in person or via Zoom.


If you’re looking for isolated tasks or short-term fixes, we may not be the right fit, and that’s intentional.

Next Step

If you’re ready for marketing with direction, the next step is a strategy conversation.

Request a Strategy Call

Strategy conversations are exploratory and focused on clarity — not a sales pitch.