Who We Work Best With

MADM partners with established businesses that are ready for intentional growth and want marketing handled with strategic leadership and accountability.

We're a strong fit for:

• Established businesses with real marketing complexity - most commonly generating $1M-$10M+ in annual revenue
• Companies actively growing or preparing to scale
• Business owners and leadership teams who want strategic direction, not more decisions
• Businesses without internal marketing staff who need full execution
• Businesses with marketing personnel who need strategic leadership and alignment
• Companies frustrated with scattered marketing efforts, inconsistent results, or vendor chaos

While most of our clients fall within this revenue range, fit is determined by complexity, leadership readiness, and the desire for strategic ownership - not size alone.

If marketing feels inconsistent, overwhelming, or disconnected from your growth goals, this is where we help most.

MADM works best when we're trusted to lead the strategy and own the outcomes. Whether we're acting as your full marketing department or providing strategic leadership to your team, our role is to bring focus, accountability, and momentum to marketing.

We serve businesses locally in Central Arkansas and nationally through virtual partnerships. Strategic marketing leadership works regardless of geography—our clients value clarity and results, whether we're meeting in North Little Rock or connecting via Zoom.

If you're looking for one-off projects, quick fixes, or task-based execution without strategic ownership, we're not the right fit - and that's intentional.

We exist to help businesses grow with strategic intention, not chase tactics.

Strategy First. Execution With Accountability.

Unlike traditional agencies:

• We start with strategy, not tactics
• We align marketing decisions to growth goals
• We take ownership instead of waiting for direction
• We adapt to your internal structure — execution or leadership
• We think like an internal marketing leader, not a vendor

Marketing becomes clearer, more focused, and more effective when someone is responsible for direction, not just activity.

Our clients don't come to us with tasks. They come to us with business goals—and trust us to determine the marketing strategy and execution needed to achieve them.

Whether we’re executing marketing efforts or serving as fractional leadership, our role stays the same: bring clarity, accountability, and momentum to your marketing so it actually supports business growth.

Investment & Engagement

MADM operates on monthly retainer partnerships, not project-based work.

Strategic marketing partnerships begin at $3,000/month with 6-month minimum commitments. Engagements are customized based on your business goals, internal resources, and scope of work—typically ranging from $3,000 to $8,000+ per month.

This model works best for organizations with enough complexity to benefit from ongoing strategic leadership, accountability, and execution.

This investment includes:

• Strategic marketing leadership and direction
• Ongoing accountability and performance oversight
• Execution through our team or guidance for yours
• Monthly or bi-weekly strategic sessions
• Quarterly business and performance reviews

Why monthly retainers? Marketing is a system, not a one-time project. Sustainable growth requires ongoing strategy, execution, and refinement. Our retainer model ensures we're accountable for results over time, not just deliverables.

We work with a limited number of clients to ensure each partnership receives the strategic attention it deserves. If you're looking for one-off projects or short-term fixes, we're likely not the right fit.

Marketing Capabilities That Support the Strategy

MADM has the expertise and team to execute across multiple marketing channels. Our capabilities exist to support the strategy, never the other way around.

Depending on your growth goals and internal structure, marketing execution may include:

• Website strategy, optimization, and development
• Social media marketing and content strategy
• Paid advertising and campaign management
• Search engine optimization (SEO)
• Messaging, content, and digital systems

Execution is always intentional, strategic, and aligned to business goals—never disconnected tactics, reactive firefighting, or one-off efforts.



We don't sell services. We solve problems.

Our Approach

Marketing works best when it's treated as a system, not a series of disconnected tasks. MADM follows a clear, repeatable approach designed to bring focus, accountability, and momentum to your marketing efforts.

1. Understand the Business and Growth Goals

We start by understanding where your business is today, where you’re trying to go, and what success actually looks like.

2. Evaluate the Current Marketing and Online Presence

We assess your website, messaging, visibility, and existing marketing efforts to identify gaps and opportunities.

3. Identify Gaps, Opportunities, and Priorities

Based on goals and data, we determine what matters most — and what doesn’t.

4. Build a Focused Growth Strategy

We create a clear plan aligned to your business objectives, resources, and growth stage.

5. Execute and Oversee Marketing Efforts

Execution is handled intentionally — either through our team or by guiding internal staff.

6. Review Results and Refine Direction

We measure performance, translate data into insight, and adjust as your business evolves.

Marketing is treated as an ongoing system, not a one-time project.

Based in North Little Rock. Serving Arkansas & Beyong.

MADM Media + Marketing is based in North Little Rock, Arkansas and works with businesses both locally and nationally.

Strategic marketing partnerships are delivered virtually, with on-site support available for local clients when it adds value.

Our focus is providing clarity and strategic leadership, not being limited by geography.